National Geographic Renews Its Long-Standing Relationship With Marketing Services Leader Epsilon
Epsilon to Continue Hosting and Managing the Society's Enterprise-Wide Marketing Database
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"With such a vast membership base and multiple channels of communication, managing our database platform ensures that we can connect with our key audiences to build brand awareness, generate revenue and provide funding for our mission programs," said Dave Wasdahl, vice president of marketing services at National Geographic. "Epsilon has played a significant role in our marketing strategy both on the database and email side, and we're pleased to continue investing in our relationship."
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