The Feminization of Philanthropy

FS: What do nonprofit fundraisers need to know about engaging women as donors?

AB: Fundraisers need to be mindful of who they're trying to raise money from and what are the best arguments. An argument that is not cognizant of the status of women and girls is not going to play as well with women-run foundations. That doesn't mean they only want to fund issues around women and girls, but at least now there will be someone paying attention. FS