Check Out These New Videos!
We caught up with some of the speakers at the DMA Nonprofit Federation 2009 New York Conference last week, and they were kind enough to share some of their best tips on camera.
First Ellen Cobb Church, principal and CEO of Craver, Mathews, Smith & Co.; Marjorie Spitz-Nagrotsky, director of development for Americans United for Separation of Church and State; and Heather Wallace, director of marketing for City Harvest, share quick tips for nonprofits on how to survive and thrive in turbulent times.
Then Craig Finstad, assistant vice president of direct-response operations for the American Lung Association, discusses the power of premiums.
And Meta Brophy, director of publishing operations for Consumers Union, publishers of Consumer Reports, shares tips for how organizations can "green" their fundraising operations.
Enjoy!
Is Your Boss Facebook-Phobic?
In To the Point, Katya Andresen offers seven tips for convincing the powers-that-be that social media is, indeed, a valuable and viable way to reach donors and other supporters.
Two Important Strategies for Increasing Donor Dollars
In Easier Said Than Done, Jeff Brooks explains two very specific strategies for getting more donor dollars. So what if they seem to be the exact opposite of one another?