NEW YORK, August 19, 2009 — Emerging media has revolutionized the way people interact and empowered a culture of information sharing and collaboration — and with the right approach, nonprofit organizations can put technology to work to personally connect with donors. Graham-Pelton Consulting Inc.’s newly released white paper, “Next Steps for Your Online Fundraising Success” gives nonprofit organizations practical tools for e-philanthropy success.
Topics covered in the Graham-Pelton white paper can be applied to any nonprofit organization no matter where it currently may be in the Web 2.0 continuum, from the uninitiated to those already embracing emerging media:
* The importance of integrated organizational planning — the most critical component of successful e-philanthropy — and the factors to consider and incorporate when developing a strategic plan
* How to capitalize on communication tools to forge strong relationships with donors and other constituents in personally meaningful ways
* Using technology internally to engage staff at all levels, from the board to volunteers, in essential discussions about the continually evolving Web 2.0 landscape and the impact on perception and communications
With a well-thought-out approach, Web 2.0 tools offer the nonprofit community an outreach pathway previously unavailable that fosters a communal sense of belonging among existing and potential donors who share in a nonprofit’s vision and want to make a difference. Download a complimentary copy of the Graham-Pelton white paper to capitalize on Web 2.0 and take e-philanthropy to the next level.
About Graham-Pelton Consulting, Inc.
Graham-Pelton Consulting, Inc. is a leading fundraising and nonprofit management firm with offices nationwide. At Graham-Pelton, we believe that a strong culture of philanthropy will help clients achieve immediate goals, as well as enhance the mission, image and strength of the institution for lasting sustainability. We customize our fundraising services to the needs of the client and the organization’s culture, providing campaign management, feasibility planning studies, board training and development, major gift counsel, interim staffing, and other uniquely tailored services. Learn more at www.grahampelton.com.