Search and You Will Find
New online product raises funds, awareness for nonprofits through Web searches and purchases.
The Toolbar is branded with the organization’s logo and features direct links to popular travel and financial Web sites, as well as Associated Press news feeds that scroll continuously on the user’s desktop.
One of the main features is “Shop & Give,” where users can locate affiliate Web merchants’ sites and purchase goods. If a sale is reached, the merchant will pay Freelanthropy an affiliate fee and, in turn, Freelanthropy will split that revenue with the nonprofit of the user’s choice.
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