New Study Analyzes Campaign Budget and Funding Trends

CHICAGO, March 31, 2009 — A study from national consulting firm Campbell & Company and researcher Slover Linett Strategies provides important insights for nonprofits that are examining fundraising expenses and budgets.

The web-facilitated survey of more than 300 nonprofits found that fundraising campaigns during the past decade have provided strong returns on investment, with 68 percent of respondents reporting spending less than a nickel for each dollar raised. The study also found that the majority of respondents were
spending less than five percent of their operating budgets on fundraising.