Nonprofit Marketing Expert and FS Editorial Advisory Board Member Kurt Aschermann Offers Invaluable Tips

July 17, 2009, The Examiner — Kurt Aschermann, former chief marketing officer at Boys & Girls Club of America, offered these credentials when speaking Friday at the American Marketing Association’s annual Nonprofit Marketing Conference:

"Everything I know about nonprofit marketing I stole from someone else or I made it up and tried it and apologized later."

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