NonProfit PRO Leadership Conference: Breaking Down Nonprofit Silos

Last month, NonProfit PRO Editorial Advisory Board member and Peeling the Onion blogger Katrina VanHuss, president of Turnkey Promotions, discussed how Richard Rumsey, vice president of development and communications at Project HOPE, helps break down silos with a three-day retreat:

Says Rich, "I am a true believer that if you gather smart people together, great things will happen. Giving up our individual power can be uncomfortable, but breaking down silos and building a team, a team that gets the big goal, that's phenomenal."

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As an example, the gala lead described her challenge in engaging the people seated as guests at each table. She needed ways to engage them beyond the evening, to convert them to alignment with the organization. Peer-to-peer folks are always looking for ways to celebrate peer-to-peer fundraisers who are successful. Collaborative answer — at the gala, show a video of the oh-so-cool peer-to-peer event, and then celebrate the highest fundraisers on stage. An offer is made to all to participate, potentially engaging table attendees beyond the gala event. Does the gala person lose anything since the P2P people might engage them? No. Statistically these dual-channel participants are higher-value than single-channel participants. Does Rich need to recognize both parties for supporting each other? He should and does do that.

Read the full article here, and then be sure to register today for the NonProfit PRO Leadership Conference, which will be held in Washington, D.C. on May 5. Use the code "NPPNEWS" to get $50 off the full conference rate.