Focus On: Lists: Prospecting Lists that Work
Nonprofit professionals share insights into acquisition-list selection strategies.
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FS: Do you typically work with brokers, an agency or both when it comes to lists?
KC: We work very closely with our broker, May Development Services, a division of Direct Media. At St. Joseph’s Indian School, we have a dedicated staff person who is devoted entirely to list processing and selections and who works closely with our broker.
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- Companies:
- Merkle|Domain
- MKTG Services
Alicia Orr Suman
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