Nonprofit Staffing: Maintaining Corporate Identity When Growth Occurs

By Kim Cubine

Expect that 50 percent of your lower-level hires will leave the organization no matter what. These staff members are often experimenting with career choices or just looking for new experiences. Don't feel that some flaw within your organization is precipitating their exit. However, monitor the situation through exit interviews to gain insights about each employee's work experience while in your employ. If there is a recurring theme, it likely warrants your attention.

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Kim Cubine Author's page

Kim Cubine is president of Chapman Cubine Adams + Hussey (CCAH), a full-service direct marketing firm with offices in Arlington, Va., and San Francisco. She possesses over 20 years’ experience as a strategist and communicator for progressive causes and political candidates. She has managed the direct marketing programs of some of the largest, most prestigious campaigns and global nonprofit organizations, including Obama for America, EMILY’s List, Clinton-Gore ’96, The Wilderness Society, NARAL Pro-Choice America, AARP and the Democratic National Committee. Since assuming the presidency of the firm, she has been instrumental in developing CCAH into the first and leading, full-service direct marketing agency in the country.