Study: 19,000+ Nonprofits Attracted High-Net-Worth, Multichannel Donors of All Age Groups in 2014
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Kimbia<%2Fa>,%20the%20single-day%20crowdfunding%20event%20platform%20for%20nonprofit%20organizations%20and%20higher%20education%20institutions,%20has%20released%20its%20Crowdfunding%20Donor%20Demographics%20Report<%2Fa>.%20The%20report%20includes%20donor%20demographics%20from%20all%202014%20Kimbia-powered%20giving%20day%20and%20crowdfunding%20events,%20including%20the%20industry’s%20largest%20events%20such%20as%20Give%20Local%20America®<%2Fa>,%20which%20raised%20$53.7%20million%20in%20its%20inaugural%20event;%20sixth%20annual%20North%20Texas%20Giving%20Day<%2Fa>,%20which%20raised%20$26.3%20million;%20GiveMN’s<%2Fa>%20sixth%20annual%20Give%20to%20the%20Max%20Day,%20which%20raised%20$18.3%20million;%20and%20third%20annual%20Columbia%20University%20Giving%20Day<%2Fa>,%20which%20raised%20$11.1%20million.%20The%20data%20shows%20that%20crowdfunding%20donors%20span%20all%20age%20groups%20and%20that%20the%20majority%20of%20donors%20have%20high%20net%20worth,%20are%20highly%20educated%20and%20use%20multiple%20channels,%20making%20them%20ideal%20donors%20for%20stewardship.%20Additionally,%20individual%20events%20have%20drawn%20from%2025%20percent%20to%2068%20percent%20new%20or%20reactivated%20donors%20and%20inspired%20major%20donors%20to%20give%20multimillion-dollar%20donations.%0D%0A%0D%0Ahttps%3A%2F%2Fwww.nonprofitpro.com%2Farticle%2Fnonprofits-attracted-high-net-worth-multichannel-donors-all-age-groups%2F" target="_blank" class="email" data-post-id="9441" type="icon_link">
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Copies of the report can be downloaded here anytime, or requested at Kimbia booth #500 during the Nonprofit Technology Conference from March 4-6, 2015 in Austin, Texas, and booth #522 during the AFP International Fundraising Conference from March 29-31 in Baltimore, Maryland.
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