Makin’ It on MySpace
Nonprofits have a lot to learn — and teach — about social networks and online fundraising.
4. Finally, have fun! Social-networking Web sites are entertaining, and the vast majority of people you will communicate with are friendly and good-natured. Build your brand, nurture your community, and then when online giving via social networks becomes more commonplace, your organization will already have established itself in the realm of Web 2.0. FS
- People:
- Heather Mansfield
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