Nonprofits Still Successful with Direct Mail Despite Economy
With the right message, mailing list and cost savings measures in place, nonprofits can be successful with direct mail fundraising even in a tough economy.
In the book, Sims and Rees provide simple, easy-to-follow instructions for writing a letter, choosing the best times to mail, and measuring results. The book also contains a chapter full of sample sentence starters for those who need extra help getting started writing. More than two dozen sample letters round out the book, giving readers a look at actual letters used successfully by organizations around the country.
Related Content
Comments
