Closing the Gap(s)
North Texas Food Bank's award-winning campaign not only brought residents closer to their nutritional needs, but it also encouraged more symbiotic relationships among staff, volunteers and donors.
Pruitt says Close the Gap prompted NTFB to take a fresh look at its brand and its approach to fundraising. Most importantly, the organization was forced, due to the persistence of the economic downturn, to re-evaluate the criteria by which it gauges the relative success of its various campaigns.
Measuring success
« Previous 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 AllNext »
Related Content
Comments
