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Denny Hatch
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* “In the marketplace, as in theater, there is indeed a factor at work called ‘the willing suspension of disbelief,’ wrote the late copywriter Bill Jayme. No suspension of disbelief here. Obama did not write me a personal e-mail, even though he signed it. His return address was info@barackobama.com, which means he has zero interest in hearing back from me on a personal basis.
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- Companies:
- Denny Hatch Associates Inc.
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Denny Hatch
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Denny Hatch is the author of six books on marketing and four novels, and is a direct marketing writer, designer and consultant. His latest book is “Write Everything Right!” Visit him at dennyhatch.com.
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