AHP: Budget Proposals Will Thwart Charitable Giving, Endanger Hospitals

“A key takeaway from the benchmarking study is the value of cultivating donors through a personalized approach by finding and retaining talented staff,” McGinly said. “Adequate resourcing for philanthropic fundraising will be even more important in 2010 and beyond, especially if we will face declines in government support for nonprofit hospitals in our communities.”