Oddly Precise Nonprofit Predictions for 2008

Year of the DRAGON
Your board of directors will accomplish nothing this year.

Year of the RABBIT
Your organization will decide to issue an RFP for your general marketing needs. Unfortunately, so many people will be involved it will end up an impenetrable maze of vague philosophical rambling, wishful thinking and outright lies. The only vendor that will respond will be an ice-cream manufacturer. To save face, you will retain the ice-cream company as your marketing agency. See next year’s predictions for the outcome!