Officials Pumping Up Oaks Attendance With Partnerships
"It's probably the most unknown sporting event in the United States with 100,000 people showing up every year, so we set out to change that," said Churchill Downs President and CEO Bob Evans.
In addition, everyone is encouraged to wear some pink on Oaks Day. There will be a new "First Lady of Fashion" contest, and breast cancer survivors will form a horseshoe-shaped Winners Circle for the Oaks winner.
Related Content
iGive To Fill The Void For Charities Affected By AmazonSmile Shutdown
Amazon Gives Little Notice on End of AmazonSmile Program
Walmart Launches Spark Good Round Up and Registry for Nonprofits
How to Drive Great Partnerships: Reflecting on $20M for America’s Youth
Are You Tech-Ready for Year-End Fundraising?
30% of Cloud 100 Leveraging Assets for Social Good
Comments
