Oleary, Leister Purchase Fundraising Agency McPherson Associates

McPherson has advised prominent figures, including Coretta Scott King and former President Jimmy Carter, and is an adjunct faculty member at New York University. He is the author of "Digital Giving: How Technology is Changing Charity" (iUniverse, a Barnes & Noble Company, 2007).

McPherson Associates is a private company headquartered in Malvern, Pa., with offices in New York City. The company provides a multitude of fundraising and direct marketing services to nonprofits and NGO's.