Trends: In Your FACE!
On-the-street fundraising can attract younger, more committed donors. But it’s not for every organization, and the only way to find out if it’s for you is to test it.
As a nonprofit, making sure that the donor’s experience of you is consistent, and congruent with the manner in which they were acquired, is the most straightforward way of ensuring that you meet their expectations. This is especially true of face-to-face fundraising, where donors will feel that they’ve “met” you in person. If you disappoint them, they can very quickly fall out of love with you.
- Companies:
- DialogueDirect
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