Trends: In Your FACE!
On-the-street fundraising can attract younger, more committed donors. But it’s not for every organization, and the only way to find out if it’s for you is to test it.
Consider your mission: How do you communicate your key messages? More importantly, can you communicate those messages effectively, in 30 seconds, in a snow storm in Chicago? Or under an umbrella in Seattle? Why should people offer you financial support after a two-minute conversation?
Don’t assume that a big brand is a route to success or that a small organization will struggle. It’s about the ask. What do you want people to do, and why?
- Companies:
- DialogueDirect
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