Trends: In Your FACE!
On-the-street fundraising can attract younger, more committed donors. But it’s not for every organization, and the only way to find out if it’s for you is to test it.
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Owen Watkins
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Outsourcing or in-house?
Both work. Any organization that ultimately seeks to recruit a high volume of donors (1,000+ in a year) should consider using a specialist agency to minimize its risk. Agencies will work on some sort of guaranteed-return basis, and you should break even on a project between 14 and 18 months out.
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