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Robin Fisk
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baby%20boomer<%2Fa>%20generation%20matures,%20and%20those%20donors%20are%20going%20to%20have%20to%20use%20technology%20to%20support%20their%20nonprofit%20organizations%20of%20choice.%20With%20the%20likely%20long-term%20demise%20of%20checks<%2Fa>%20as%20a%20method%20of%20payment,%20nonprofits%20are%20going%20to%20need%20to%20make%20sure%20their%20technology%20is%20incredibly%20easy%20to%20use%20so%20anyone%20can%20utilize%20it.%0D%0A%0D%0Ahttps%3A%2F%2Fwww.nonprofitpro.com%2Farticle%2Fopening-doors-technology-older-donors%2F" target="_blank" class="email" data-post-id="10707" type="icon_link">
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Now imagine the new generation of donors whose experience of technology will be the iPad and whatever follows. These donors won't be exposed to the complexities of the operating system, and they’ll drive the technology on the basis that it just works somehow. If it goes wrong, they just call the "garage" for help. And that’s what will open technology for the traditional support base of older people.
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