Avoid These Fundraising Turkeys in 2013
Don't sabotage your New Year with these mistakes.
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You're not going to win them all over, but some colleagues will become another set of eyes, finding great fundraising examples you can learn from. For the others, just practice smiling slightly and saying, "Thanks for the idea. We're always testing to make sure we're effectively investing our fundraising dollars to raise the most money for our programs." And then walk away. Quickly.
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Pamela Barden
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Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
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