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What’s working?
Adapting what is working for another organization is not a surefire way to make all your fundraising projects succeed. After all, missions are different, constituents are different and your organizational “tone” may be different. But these differences are no reason to ignore what is working for others.
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Pamela Barden
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Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
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