What Do You Know?

Yes, you should look at for-profit websites as well, but let’s be honest — your budget is probably a lot smaller than that of Apple or Ford. Many nonprofits have the same constraints as you do, so see how they maximize their websites.

Check out the numbers
This newsletter is a great source for links to reports that tell you about the health of the fundraising industry, and you may already receive other information that directs you to some of this inexhaustible data.