Avoiding Potholes
Decisions in fundraising that can lead to flat results.
Potholes can lead our donors away from our message — and rob us of much-needed revenue. Try to avoid these three as you navigate your fall fundraising schedule.
Pamela Barden is the creative juice and the copywriting machine behind PJBarden Inc.
Pamela also serves on the FundRaising Success Editorial Advisory Board. You can follow Pamela on Twitter @pjbarden
Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
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