Setting a Course for Growth
Effective nonprofits take calculated risks
This is not an argument for coming up with crazy plans and implementing them with donor money. But nonprofits that want to grow know they can't keep simply doing the same thing and expect improved results. Instead, they keep doing the same thing, but they also try new things that, after careful study, look like they have the potential to work.
- Companies:
- AFP
Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
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