The 4 Stages of PLAN
4 ways to make sure your fundraising stays on track
Sometimes "making do" is our only option. But when we live our fundraising plan every day, making sure we are constantly moving forward on it, we're less likely to end up sacrificing what we know is best for what we can get with minimal effort.
Adjust it
Living our plan is important, but flexibility is what makes that plan a vibrant tool. As the months go by, make changes based on what you're learning -- from your donors, from articles and seminars, and from colleagues in your nonprofit.
Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
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