What I Learned On My Spring Vacation (Part 1)
Lessons from Brazil's nonprofit community
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Association%20of%20Fundraising%20Professionals<%2Fa>,%20visiting%20non-government%20organizations%20in%20Brazil%20as%20People%20to%20People<%2Fa>%20citizen%20ambassadors.%20Our%20goal%20was%20to%20learn%20from%20our%20colleagues%20in%20Brazil,%20a%20country%20experiencing%20rapid%20economic%20development,%20about%20the%20fundraising%20challenges%20they%20are%20facing.%0D%0A%0D%0Ahttps%3A%2F%2Fwww.nonprofitpro.com%2Farticle%2Fpamela-barden-what-i-learned-on-my-spring-vacation-part-1%2F" target="_blank" class="email" data-post-id="4620" type="icon_link">
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But a number of hard-working, scrappy organizations are bringing change to men, women and children in Brazil, and slowly but surely changing the nonprofit community at the same time. Here are some lessons to challenge your thinking.
Start where the people you want to serve already are
Samba is as much a part of the Brazilian culture as rock 'n roll is for American baby boomers. This combination of dance and music is a source of civic pride, and part of the celebration of Carnival.
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Pamela Barden
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Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
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