Part 2: Does Your Fundraising Program Need a Personal Trainer?
When outside counsel isn't the right choice.
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It's the same with hiring a consultant for your fundraising program. He or she, no matter how smart and talented, will never be as successful if internal issues are holding your fundraising back. If your executive director won't talk to major donors, if your board won't contribute, and if your receipting and donor management system is in shambles, you need to consider solving those problems before (or at least in conjunction with) hiring a personal trainer for your fundraising program.
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Pamela Barden
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Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
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