Part 2: Does Your Fundraising Program Need a Personal Trainer?
When outside counsel isn't the right choice.
I'm sure I have angered a few consultants; the reality is, most of them are as passionate about helping you net more money as you are. But that isn't an excuse for you to give them carte blanche. The strongest work is a result of fundraising employees and fundraising consultants working side by side toward a common goal.
Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
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