On November 4 and 5, NonProfit PRO is hosting its annual peer-to-peer fundraising conference: Peer to Peer Advanced. Taking place in the heart of Philadelphia, attendees will gain a wealth of knowledge on advanced and innovative peer-to-peer tactics and learn how to strategize for future peer-to-peer programs, learning how to create sustainable programs that will not only engage fundraisers, but retain them, too.
Does your organization have a chief strategy officer? If not, you may want to consider adding one — because that person could add great value to your organization’s overall success. What’s the role of a chief strategy officer, you may ask. At Peer to Peer Advanced, Kelly Griffin will define the role of a successful chief strategy officer and how that person can and should impact your organization’s success.
Kelly is determined to make the world a better place through mission-driven work. She develops organizational strategy, leads creation of strategic plans, drives strategy execution and guides change management processes. She is currently in a dual role at the National Alliance on Mental Illness (NAMI), serving as director of field resource development and senior advisor of strategic planning.
As director, Kelly provides long-term vision and strategy for developing sustainable funding mechanisms for NAMI field organizations and affiliates. She evaluates and improves the effectiveness of resource development approaches, including the signature NAMIWalks program. As senior advisor, she leads the comprehensive and collaborative strategic planning process to create NAMI’s 2020-2025 strategic plan. She oversees high-level strategy consultants and engages staff, funders, NAMI state and local organizations, members of the populations served by NAMI and other key stakeholders.
Earlier in her career, Kelly led strategic planning, strategy implementation and performance measurement initiatives at large national nonprofits and a government agency. She holds a Master of Applied Anthropology from the University of Maryland and a B.A. in anthropology from Bryn Mawr College.
If you’re interested in learning more about the role of chief strategy officer (and engage in more next-level peer-to-peer thinking), secure your spot at Peer to Peer Advanced. Click here to learn more.
Nhu is a content strategist with over a decade of experience improving the way social good brands engage and build connections through human-first storytelling. She currently leads NTB Content, a content marketing agency with a niche in digital fundraising and nonprofit tech.