Walking Through the Web
Personal pledge pages power a rise in AIDS Walk donations.
In the ‘90s, regional AIDS walks were among the most successful charity events in the country. Corporate sponsorship was plentiful, and businesses sent teams in the hundreds to participate.
But all that has changed, according to AIDS Project Rhode Island, which saw a downturn in corporate involvement for its annual AIDS Walk as early as 2000.
- Companies:
- Justgiving Inc.
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