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In a webinar last month titled "Positioning for Wealth Transfer," Campbell & Co. Vice President Bruce Matthews talked about the need for organizations to prepare programs that take full advantage of this boon.
In Part 1 of this two-part series covering the presentation, we'll outline Matthews' advice for creating a planned-giving program. Stay tuned for Part 2 next week, where we'll lay out his advice on creating a bequest program.
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Abny Santicola
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