Getting to Aha!
Poor messaging holds you back from getting the gifts you seek.
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Challenge: Who cares?
Most nonprofit messages don't connect strongly with key audiences.
Seventy-six percent of the 1,566 nonprofit leaders who completed the survey say their messages connect with their target audiences only somewhat or not at all. Looking at the flip side, only 24 percent of nonprofits rate their messages as connecting well — a discouraging success rate.
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Nancy Schwartz
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