The YouTube Nonprofit Program might be most beneficial when it comes to motivating young people to engage with issues and take action. That is exactly what YouthNoise, a San Francisco-based nonprofit that works to empower young activists, is betting.
New audiences
“For our purposes, direct mail isn’t going to be that effective,” says Kerri Fjeld, the business and development manager at YouthNoise. “Our market is young people, and they feel more comfortable checking us out on YouTube.”
Do You YouTube?
The YouTube Nonprofit Program might be most beneficial when it comes to motivating young people to engage with issues and take action. That is exactly what YouthNoise, a San Francisco-based nonprofit that works to empower young activists, is betting.
New audiences
“For our purposes, direct mail isn’t going to be that effective,” says Kerri Fjeld, the business and development manager at YouthNoise. “Our market is young people, and they feel more comfortable checking us out on YouTube.”