Links to Blog Posts You Should Read!

Recruit, then Activate: Building an Engaged Facebook Following on World Water Day
"The evolution of ITT Watermark’s Facebook campaign demonstrates the effectiveness of a tried-and-true social media strategy: first, build your audience; then activate them." Click here to read the full post.

To collaborate or compete?
"Whether to collaborate or compete is a difficult question for many charities. Greater competition for funding is driving charities to compete more with each other and with private organisations, but positive outcomes often require collaboration amongst organisations, not competition. To collaborate or compete?" Click here to read the full post.