Pro Bono Work Helps Firms Fight Economic Slump
Employees Volunteer Services to Charities and Nonprofits, Fostering Potential New Customer Relationships
September 1, 2009, The Wall Street Journal — Some small businesses are following the recession playbook of the unemployed.
Just as many laid-off workers are volunteering more to fill up their free time and enhance their résumés, small-business owners and their employees are doing more pro bono services or volunteer work as a marketing and customer-relations strategy.
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