ProSpeak: Unsteady Times, Great Opportunity
2. Share life-changing opportunities. People want to be a part of something larger than themselves, leave a legacy and make a difference. If we are timid in inviting donors to invest, they’ll follow our lead. Keep sharing your story.
3. Tune up your annual fund. Track early annual-fund results and be prepared to adopt strategies that might include broadening the donor pyramid. Evaluate ways to increase donor retention and to re-engage former donors.
Looking for Jeff? You'll find him either on the lake, laughing with good friends, or helping nonprofits develop to their full potential.
Jeff believes that successful fundraising is built on a bedrock of relevant, consistent messaging; sound practices; the nurturing of relationships; and impeccable stewardship. And that organizations that adhere to those standards serve as beacons to others that aspire to them. The Bedrocks & Beacons blog will provide strategic information to help nonprofits be both.
Jeff has more than 25 years of nonprofit leadership experience and is a member of the NonProfit PRO Editorial Advisory Board.
