Pulse: Shopping for a Better World

In 2008, aGoodCause.com expanded into the U.S., U.K., Italy, France, Germany and the Netherlands.

“We just started in the United States,” Ellegaard says. “We raised a significant amount of money, and that mostly was from a small country like Denmark. I’m sure with the American way of giving, especially in a time of financial crisis, [it] will prove to be very significant.” FS