Q-and-A With Michael Kondratick, Director of Grassroots Advocacy, JDRF

So, like I said, it really streamlined our approach, and we have been able to effectively integrate it with our Web properties. On our Promise site, we have a widget that people can use to both sign up to attend a meeting, and they could then work that into their own social networks as they choose to. So we can use it to spread the word virally online. We have done a pretty decent job of integrating the technology so far.