Mission of the Month: Q&A With GBCS's Michelle Whittaker on Constituent Database Management

When Michelle Whittaker took over as the digital communications director at the General Board of Church and Society (GBCS) more than six years ago, her first priority was to maintain the supporter database and help manage and cultivate activists.

GBCS is an official program agency of the United Method Church. Its mission is to advocate the Gospel of Jesus Christ in the church and society by serving all United Methodists in terms of implementing the United Methodists' social doctrines and principles.