Raising Money for Nonprofits in Terrible Times

Most are battling not only declining revenue but also rising demand for their services. As a result, their fundraisers are having to come up with novel ways of bringing in cash. Some are working with former donors, now laid off, to see if they can give amounts that won't break their wallets. Others are going after non-traditional groups. Or they're turning to social-networking sites and other modern technology.