Raising Money for Nonprofits in Terrible Times

"The mantra of our fund-raising campaign for the next few months is that it's 'for those who can,'" says Stuart Tauber, a senior development official at UJA-New York. He says the demand for UJA's services, like providing food to needy families, is increasing as local, state and federal governments cut back. "This is a perfect storm situation. There's no softening of the blow now, and it's coming from every side."