Reader Panel Poll

“Focus on building relationships with your donors, understand what they’re trying to accomplish in their lives and why they think your mission is important, and everything else will take care of itself.”
— Tom Lazar
director of development,
Light of Life Rescue Mission

“Be clear about what you do — don’t be afraid to ask for support. As a donor/alum, I understand that you have a job to do within the institution, and when you don’t ask for support — be it through a visit or phone call — that sends a clear message to me about our interaction and your expectations of me.”
— Scott VanDeusen
executive director of advancement programs,
St. John’s University