"Nonprofits who know who they are and truly understand their donors will be less likely to be bullied into changing branding and messaging elements that don’t reflect reality, just because some agency said they should. And branding elements that are developed by agencies who truly understand the heart and soul of their nonprofit client and its supporters will reflect this reality in the branding and messaging platforms they create for their clients, which will not only generate awareness but also increase revenue, since they will enhance and not hinder fundraising.
Do You Have Answers to These Questions?
"Nonprofits who know who they are and truly understand their donors will be less likely to be bullied into changing branding and messaging elements that don’t reflect reality, just because some agency said they should. And branding elements that are developed by agencies who truly understand the heart and soul of their nonprofit client and its supporters will reflect this reality in the branding and messaging platforms they create for their clients, which will not only generate awareness but also increase revenue, since they will enhance and not hinder fundraising.