Links to Blog Posts You Should Read!
Be Happy
"Regular readers of this blog know that one way to get me up on my soapbox is to compare fundraising with begging or talk about 'hitting on' a prospective donor. I get incensed with people [who] tell me that it is 'embarrassing' to ask for support. My answer is always the same: If you don’t feel that you are giving someone an opportunity to be part of an extraordinary organization that does terrific things, you are in the wrong place. That’s true whether you are staff or a member of the Board. Making a donation is not a chore or onerous — it is a blessing, a gift. Indeed, the latter is the word we use to describe support that is given." Click here to read the full post.
Peace of Mind
"Whether your donor is responding out of anger, frustration, hope, guilt, sympathy, fear or whatever feeling about an issue, what they are seeking emotionally is peace of mind. They want to feel better about the situation. Is that what your fundraising appeals are offering?" Click here to read the full post.