Links to Blog Posts You Should Read!

The Arrogance of Willful Ignorance
"If you're doing important work (and I'm hoping you are), then you owe it to your audience or your customers or your co-workers to learn everything you can. Feel free to ignore what you learn, but at least learn it." Click here to read the full post.

The nuts and guts of a successful bequest-sales strategy
"Bequest marketing pays off more quickly than you'd expect. The knock on bequests has always been: We need income now ... not 10 years from now! Holding that attitude is like super-gluing a board to your forehead that says in bold black-on-white letters, 'I'm stupid.'" Click here to read the full post.