Relationships 2.0

For fundraisers, the first quarter of the year is as much a time to look back as ahead. It’s a time to find out how year-end appeals tallied up, to assess how winter events performed and perhaps to report back to the board on what it all means.

In the spirit of planning ahead based on looking back, we scanned some of 2008’s best fundraising campaigns to see how that tumultuous year of change (and hope!) affected the fundraising sector and what the big “takeaways” turned out to be.